1. Optimize for Local & Mobile SEO
Over 80% of local searches lead to conversions within a day—especially on mobile. Claim and optimize your Google Business Profile, use “near me” keywords, and ensure mobile-loading speed under 3 seconds.
How to apply: Create local landing pages, build local citations, and ensure fast, thumb-friendly UX design.
2. Leverage Social & Influencer Marketing
Social commerce boosts trust and shortens the funnel—products are now directly shoppable through Instagram, TikTok, and Facebook
How to apply:
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Partner with micro-influencers in your niche. HubSpot found every $1 invested returned around $5.20 .
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Use interactive and shoppable posts to reduce friction and inspire impulse buys.
3. Employ Email Marketing & Personalization
